Data Product Manager - Adsquare Data (m/f/d)

Permanent employee, Full-time · Berlin

About the team
Hi there, we are… a highly motivated and skilled team, where everyone’s role has a real impact on the company’s growth. Success and fun are combined in a great company culture with people from all over the world, that creates a melting pot of individuals with more than 20 different Nationalities!
Ideally you are
  • Highly passionate about data

  • A strategic thinker with a hands-on approach – ready to build and execute a product vision

  • A curious and open-minded team player with 3-4 years of experience in Product Management or Data Management roles

  • Profoundly knowledgeable about the Adtech/Martech industry - in particular AI-driven and programmatic advertising concepts - or have experience with audience and spatial data

  • Ready to jump on complex tasks and bring energy and optimism to the team to help delivering on an ambitious roadmap

  • Experienced in monetising data – understanding revenue models, licensing, and pricing

  • A strong communicator – able to work across commercial, technical, and leadership teams

  • Proficient in the use of product analytics to drive decision making

  • Comfortable working in a dynamic environment

  • Are based in Europe

  • A person who cares about the notion of collective achievements. Winning is a together-thing (this is non-negotiable for this specific position)


You feel that you don't meet all but most requirements?

Apply anyway. You have the chance to develop further with us.

What you will do

Own the Strategy for Adsquare Data

  • Define & execute the Adsquare Data roadmap – aligning product vision with business objectives

  • Lead the transition to AI-driven taxonomy automation, reducing reliance on manual processes

  • Develop deterministic (seed) vs. probabilistic (expanded) audience models to enhance targeting

  • Ensure Adsquare Data remains privacy-compliant and aligned with industry standards

Monetisation & Growth

  • Define product performance KPIs, pricing & revenue models

  • Optimize syndicated vs. custom data offerings to maximise adoption and scalability

  • Identify new data categories & market opportunities (e.g., purchase data, cross-device identity)

  • Work closely with commercial teams to ensure Adsquare Data is positioned effectively in the market

Collaboration & Execution

  • Work closely with Data Engineers & Data Scientists to automate taxonomy creation and data intelligence

  • Partner with Sales & Partnerships teams to ensure seamless customer adoption and revenue growth

  • Monitor & analyse data performance to drive continuous product optimisation

Your Opportunities
  • Be part of a ambitious company whose drive is to take the advertising world into a new era

  • Build digital products which aim at connecting both the digital and analog world for Advertisers

  • Become part of an amazing team which is crazy enough to believe they can change how advertising is done

  • Unfold your abilities and to let your ideas become reality - Because everyone of us has a say in what we do

Why us?
On top of a competitive package…
  • We are open to flexible work models: we work on a hybrid mode and remotely 
  • To encourage education and professional growth, we offer an individual yearly budget of 1,200€ 
  • You are entitled to 30 vacation days per year
  • We offer BVG company ticket, JobRad bike leasing, Urban Sports Club membership, company pension scheme
  • We care about your mental health and provide you with coaching and counseling sessions through the collaboration with the Fürstenberg Institut 
  • Regular team events and company events organised by our People team (Trust us, they know how to throw a party!) 
  • We equip you with the latest hardware and provide you with all the tools you need to thrive
About us

Adsquare is the global audience & location intelligence company making marketing a whole lot smarter.

With eight offices around the world we are a truly international company but one united team working towards our vision: empowering companies to accelerate business growth by staying at the forefront of data-driven marketing. 

We are pioneers in advertising and data. We were born mobile, before it was a necessity, and have pioneered data-driven advertising in display and now DOOH. We have the smartest people, working with the best tech, so we can drive the pace of change.

We are visionaries. We see a better way for marketers and are doing everything we can to make that a reality. We believe in innovation and the power of technology. We believe in constantly improving what we’re doing because the work is never done.

We believe in what we do and rise to meet our own high standards. If there’s a problem, we fix it, humbly and without fuss or delay. Although our technology is best-of-breed, we are unassuming and modest in our approach.

We are passionately candid, both with each other and with our clients. We take the time to explain our approach to their problem, confident there is nothing to hide.

We are consistent and true to our word. We don’t take shortcuts but focus on being our clients’ most reliable partner. We make promises - and we keep them. As a result, clients enjoy spending time with us, because we are good people.
Your application
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